Texas-based Latin food company launches new snack line for the holidays 

 DALLAS – (Dec. 14, 2021) – ZUBI’S, plant-based Latin food company, has launched the new ZUBI’S Snacks line, featuring plant-based Latin treats. To mark the launch of the new line, the company has released the first ZUBI’S Snacks product, organic agave & jalapeño candied pecans, just in time for the holidays. 

The snack line extension represents ZUBI’S modern twist on traditional Latin favorite treats, just as the brand is known for within its classic Latin dips and salsa products. This first snack product offers the perfect sweet-and-savory treat to serve at holiday parties or enjoy at home. ZUBI’S candied pecans can also be mixed into traditional Latin recipes, bringing a modern flair to beloved Latin favorites. 

ZUBI’S candied pecans are coated with a unique combination of agave and the company’s signature Crema de Jalapeño. They are now available for purchase online in the ZUBI’S holiday box for $34.11. In addition to the pecans, the holiday box also includes ZUBI’S signature organic, plant-based dips. 

“As our first foray into the snack category, the candied pecans are a beautiful combination of Latin heritage and Texas culture, both of which remain close to my heart as a Latina entrepreneur,” says Sarah Zubiate, founder and CEO of ZUBI’S. “Pecans are not only a product of the Texas State Tree; they are also fundamental elements of so many Latin desserts and dishes we all know and love.” 

In addition to the snack line, ZUBI’S also produces plant-based Latin dips and salsas that are manufactured and packaged at ZUBI Farms, the company’s organic-certified facilities in Athens, Texas. To ensure customers have the pecans or any additional ZUBI’S products by Christmas, the latest date to complete holiday orders is December 19, 2021. The pecans will also be available in two-packs in January 2022.

To learn more about ZUBI’S, visit www.eatzubi.com.

About ZUBI’S:

ZUBI’S is a woman- and minority-owned food company committed to producing plant-based products with big, bold flavors. ZUBI’S offers three primary products – farm-fresh salsa, crema and queso – that are Top 8 Allergen Free. Each product is made with farm-fresh ingredients grown at ZUBI Farms, a zero-waste facility based in Athens, Texas. ZUBI’S products are widely available in retail stores across more than 25 states, including Texas-based locations for Whole Foods, Central Market and Costco. For more information, visit www.eatzubi.com.